# Customer acquisition and purchase event from Analytics

**URL:** <https://community.glideapps.com/t/customer-acquisition-and-purchase-event-from-analytics/24436>\
**Category:** Ask for Help\
**Created:** [March 18, 2021, 9:36am UTC](https://community.glideapps.com/t/customer-acquisition-and-purchase-event-from-analytics/24436 "2021-03-18T09:36:23Z")\
**Posts on this page:** 1\
**Page:** 1

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**Author:** ![RoundRoute](https://sea2.discourse-cdn.com/flex002/user_avatar/community.glideapps.com/roundroute/32/14140_2.png) [@RoundRoute](https://community.glideapps.com/u/RoundRoute)\
**Post date:** [March 18, 2021, 9:36am UTC](https://community.glideapps.com/t/customer-acquisition-and-purchase-event-from-analytics/24436/1 "2021-03-18T09:36:23Z")

</div>

Hello,

I am trying to work on the acquisition of my clients in Google Analytics, but I am encountering the problem that I cannot configure custom events and, in addition, the predefined purchase event does not jump to me when the user makes a purchase.

I would like to know if there is a solution for this since I want to analyze which communication channels used convert more to better optimize my advertising. In case you know another way to achieve it with Glide, please comment.

Thanks.